Consumer Acceptance Survey for Products Containing rPET (RecycledPolyethylene Terephthalate)
Objective of the Study: The research aims to comprehensively examine consumer perspectives on recycled polyethylene terephthalate (rPET) products. We intend to investigate consumer willingness to pay for rPET products compared to virgin materials, understand their expectations, and identify potential resistance to purchasing rPET products. The primary goal is to collect detailed insights that will enable us to develop strategic actions to mitigate consumerreluctance and enhance market acceptance of sustainable packaging solutions.
Therefore, the consortium partners have created a questionnaire to be widely distributed in order to collect end users' needs.
The questionnaire will employ a mixed methodology, incorporating both choice questions and open-ended questions to capture nuanced consumer insights. We anticipate receiving comprehensive responses and valuable suggestions that will not only contribute to our project reporting but also potentially meet the rigorous academic standards required for publication in economic journal. The multifaceted approach will allow us to gather rich, qualitative and quantitative data that can inform both practical market strategies and academic discourse on sustainable consumer behavior.
Participate in this initiative and complete this anonymous questionnaire to help us !
